Leverage 20+ years of SaaS sales & marketing expertise
in Asia & Europe. With a strong focus on the Nordics.
Founder of Leadnostic, Antoine Heftler developed global expertise in using marketing as a scaling engine, revenue generator and valuation accelerator for B2B SaaS scale-up & global IT companies:
• From founding startups to running worldwide IT leaders’ transformation
• As multiple times CMO
• As a Client Service Director & Head of Operations for Ogilvy
• Across Europe (France for 6 years, Nordics for 10 years, UK, Romania) & Asia (India for 5 years)
Since 2016, Leadnostic has engaged with Venture Capital and Private Equity firms, such as Verdane Capital and Spiltan Invest in the Nordics and Marlin Equity in the UK.
Antoine holds a Lean Six Sigma Green Belt & is a certified Scrum Master. He is also certified by INSEAD as Blockchain Specialist.
A glimpse of 360° interventions
2018-now
Leadnostic
Operating Partner
(Paris, Stockholm, London)
Worked with tech companies to streamline marketing and sales operations, mainly commissioned by investment funds (VCs or PEs) with B2B tech scale-up portfolios.
2014-2018
TietoEVRY
Lead Scandinavia IT group
(Stockholm, Helsinki)
Head of digital marketing in the Nordic leader IT group, running a full restructuring of digital marketing, including corporate website revamp.
2004-2012
Ogilvy
Marketing agency
(Paris, Bangalore, Bucharest)
Client Service Director for tech clients such as Lenovo & IBM.
Head of Operations for the first offshoring hub of the Ogilvy Group, based in Bangalore, India